Hi Amiguita!
I’m Janessa Borges, a Latina therapist, speaker, business strategist, and private practice expert.
In my new book, Journey to Private Practice, I dive deep into my personal story of overcoming generational trauma, navigating life as part of a marginalized community, and battling imposter syndrome to build a successful six-figure practice that supports my entire family—right in one of the most expensive cities in the United States.
This isn’t just a story about business success; it’s about resilience, courage, and determination.
Over a decade ago, I opened my private practice, replaced my full-time income and quit my job ...
(Sí, me llamaron loca.)
I started my practice in New Jersey and made ALL OF THE MISTAKES that I now teach my clients how to avoid. After relocating to Florida, I restarted my practice and was fully booked in just three months—that’s when I knew I had unlocked the secret to building a successful private practice without stress. I began teaching other therapists how to do the same, launched a course, and founded a company dedicated to helping entrepreneurs build multi-six-figure businesses.
Creating my private practice transformed my life, giving me the freedom to move from an exhausting clinical job to running a profitable, impactful business.
From Cuba to Courage: My Family’s Journey
In my new book, Journey to Private Practice, I dive deep into my personal story of overcoming generational trauma and navigating life as part of a marginalized community. My family fled Cuba to escape the military draft at just 13 years old, migrating to the U.S. with a large Cuban family and facing the challenges of adjusting to a new life. These early experiences instilled in me the resilience and courage that would later become essential in building my private practice.
Facing Imposter Syndrome in Grad School
It wasn’t until grad school that I realized I was a minority, and that realization shook me. The lack of representation and support within the academic and professional world fueled my imposter syndrome. But rather than letting it hold me back, I used it as motivation to push forward. I saw firsthand the broken systems within education and social work—and I was determined to rise above them.
Building a Six-Figure Practice Against All Odds
Despite these challenges, I built a successful six-figure practice that supports my entire family—in one of the most expensive cities in the United States. The key to my success? The exact strategies I outline in Private Practice Blueprint™. From choosing the right business structure to marketing my services and setting clear boundaries, these proven methods helped me create a thriving practice without the stress.
What I Give You Now Through My Courses
My journey from overcoming generational trauma and systemic barriers to building a profitable private practice inspired me to help others do the same. That’s why I created Private Practice Blueprint™ and founded my company. Through my courses, I provide therapists with step-by-step guidance, practical tools, and comprehensive resources to open, market, and scale their own practices. Whether you’re just starting out or ready to take your practice to the next level, I’m here to support you every step of the way.
My Students Get Results
Will You Be The Next Success Story?
Working with Janessa has been a dream!
Working with Janessa has been a dream! I’m new to private practice and jumped into this venture with two feet not knowing exactly what I was doing. I realized quickly that I it was okay to ask for help. That’s where Janessa comes in. She’s like talking to a friend helping guide you with aspects of business that none of us were taught in school. She has so much knowledge and finesse with being able to nudge you in ways that you didn’t know you needed. Her expertise and knowledge continue to help highlight the best parts of me so that they can shine bright in the way that I conduct my online presence and for others to see. I would recommend her a million times over for the confidence she is helping me create in myself and my brand.
A Powerhouse of a Presenter!
Janessa was a powerhouse of a presenter to my membership. She not only brought her good humor and high energy, but also delivered extremely impactful insights and motivation that my members loved. I will definitely be inviting her back."
Thanks again for speaking to My Doula VIllage!
She Made Me Feel Confident!
Janessa was so motivational and offered so much encouragement…She made me feel confident in so many ways as a new clinician. I honestly am not sure if my practice would be where it is today if it was not for Janessa’s overall help and knowledge, the way she motivated me, and how confident she not only made me feel but showed me how to find that confidence within myself.
She is amazing at what she does and I enthusiastically would recommend her to anyone who is in need of her help and skills.
Dream Enabler
Janessa’s knowledge and guidance provided me with the foundation to get my practice up and going. Her expertise and support enabled me to turn my dreams into a reality.
Goes the Extra Mile
Janessa is inspiration personified. I have never met someone so willing to go the extra mile to get you on the path you’re meant to be on. I met Janessa after she hired me to do some design work for her business. Little did I know that she would be the catalyst to growing my own business. She gave me the courage to take the leap and hire my first employees, fix the flaws in my business structure, and figure out what I wanted and how I was going to get it.
Janessa doesn’t beat around the bush. If she sees something that needs fixing, she gets you started on fixing it IMMEDIATELY. I am forever grateful for the energy she uncovered in me. I’m going, going, going and she’s alongside me for the ride. I love you Janessa!
Amazing & Inspirational!
Janessa is an amazing and inspirational woman! I’m a better person just knowing her and her advise and services are invaluable!
Exceptional
Janessa is exceptional! I’m grateful that our paths have crossed.”
Wealth of Knowledge
Janessa has a wealth of knowledge and is such an asset to the community.
YOURS FREE WHEN YOU BUY JOURNEY TO PRIVATE PRACTICE
Private Practice Lounge
When you purchase this book, you’ll get a two month subscription (valued at $600) to Private Practice Lounge
my exclusive membership for therapist which includes:
- Group coaching with me twice a month.
- Weekly motivational/inspirational check ins inside the community.
- A community of other therapists that are on the same journey to cheer each other on.
- Opportunity for cross referrals inside the community.
- Live Q&A's from myself and guest experts to get all of your private practice questions answered (along with replays if you can't make it live).
- Additional bonus resources to help you run your private practice smoothly (ex. pdfs, checklists, trainings).
If I Can Do It, You Can Too!
Journey to Private Practice is more than just a book; it’s an invitation to rise above your circumstances, embrace your identity, and create a life and business you love. If I can do it, so can you.