#50 How Disney Creates Unforgettable Experiences (and You Can Too)
Welcome back to “Latinas Empowering Latinas”! Today, I’m excited to share a powerful lesson in marketing from the masters at Disney. Learn how understanding your Ideal Client Avatar (ICA) and niche can help you attract and retain customers without breaking the bank. Discover how Disney’s genius marketing strategies can inspire you to create loyal clients who keep coming back for more. If you’re unsure about your ICA or niche, reach out to me and I’ll tailor some episodes just for you.
My family is big on Disney. We are in Naples which is about three and a half hours from Orlando. We are annual passholders, we have DVC, which is their time share, we are all into Disney and Disney is so, so smart. Disney is very clear on who their ideal client is and their niche. I wanted to make this episode because I had an experience where I realized just how incredible these marketing geniuses are. Recently, they though, you know what things are a little slow, we need to get some more action in here. So what they offered was sounds silly but is so smart. They know that people that are into Disney are INTO Disney. It is a world people really become a part of and are invested in. If you’re not part of Disney don’t tune out yet because I promise there’s a lesson in here for you.
Latinas Empowering Latinas is back for a brand new season! Plus, I will now be uploading video versions of the podcast to the brand new Latinas Empowering Latinas YouTube channel.
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If you don’t know me yet, I’m Janessa Borges, a first-gen Latina therapist, business strategist, and mindset coach for Latina entrepreneurs. Join me as we create a vibrant community of empowered Latinas. Don’t forget to subscribe and follow to stay updated on new videos, podcasts and surprises.
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- Why Disney are Marketing Geniuses
- The simple yet effective way to bring more customers in
- How to effectively gift customers in exchange for more sales
- The importance of knowing your ICA
- The importance of having a niche
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