#63 The #1 Website Ownership Mistake You're Making and How to Fix it FAST

In this episode of Latinas Empowering Latinas, I discuss the essential elements of building a successful online presence as an entrepreneur. I emphasize the importance of understanding your target audience, the significance of website ownership, and the need for effective SEO strategies to enhance visibility and growth. I share my personal experiences and insights on navigating the challenges of website management and the importance of education in these areas.

Highlights from this Episode

  • Understanding your Ideal Customer Avatar (ICA) is crucial.
  • Offering value and consistency is key in content creation.
  • Website ownership is vital for control and security.
  • SEO serves as free advertising that builds over time.
  • Regular updates and maintenance of your website are necessary.
  • Educating yourself about website management can save you headaches.
  • Knowing how to jump in and manage your website is important.
  • The right keywords and optimization can enhance your online presence.
  • Landing pages need to be optimized individually for effectiveness.
  • Building a strong online presence requires strategic planning and execution.

Additional Resources

Latinas Empowering Latinas can be found on Apple Podcasts, Spotify, Audacy, Amazon, Deezer, Player FM, iHeartRadio, Samsung, Gaana, and on our website at JanessaBorges.

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